American Suzuki Files for Bankruptcy

For all of Suzuki’s tough talk about its “bush-busting” Samurai off-roader, the Japanese automaker never made it big in the United States. Its cars were too small, its safety record iffy and its branding a bit too comical (Suzuki Sidekick, anyone?).

So it came as little surprise to most analysts when Suzuki announced late Monday that it would stop selling automobiles in the United States and put its American unit into Chapter 11 bankruptcy.


http://www.nytimes.com/2012/11/07/business/global/american-suzuki-files-for-bankruptcy-and-will-stop-selling-cars-in-us.html

 

I was honestly interested in the suzuki kizashi awd 4 door. It had received pretty good long term reviews from motortrend. They even drove it from Russia to Southern Cal.

 

If they would have left the samurai alone and just kept making geo trackers they would have more sales today