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Toyota tries to explain recall in ads today, but will it work?

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Old 01-31-2010, 08:21 AM   #1
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Toyota tries to explain recall in ads today, but will it work?

http://content.usatoday.com/communit...in-ads-today/1



Quote:
In its first direct communication with the public since its nightmare began last week, Toyota is taking out full-page newspaper advertisements today to try to explain why it suspended sales of eight models, including the Camry and Corolla, the second and fourth most popular vehicles in the nation respectively.The ad talks about how the automaker has halted production of the models at its plants because of "sticking accelerator" pedals and urges owners to keep tabs on the progress of the recall at Toyota.com, the official site that mostly features models for sale, but has a little red tab in the lower left has corner marked "latest recall information."
There, it explains there are actually two separate recalls:
One it calls "floor mat entrapment" and the other is called "pedal." Both are aimed at the same thing, "unintended acceleration," or trying to keep your Toyota from taking off like a runaway train and killing yourself or others.
Meanwhile, it looks like the Feds have signed off on Toyota' proposed solution to the sticky pedal which is being blamed for one of its recalls, and that an announcement will come early this week about how owners can get their cars fixed.
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