How much are you paying for your 2017 Tacoma?

Southeast Toyota dealers inflate their sticker prices a bit with the Toyota guard stuff (clear paint protection, fabric protection, etc.) often adds $1000+ to the MSRP.
That same truck with those options stickers for $38k and some change in my area.
Still a great deal by any means.

 

@Cxavier2206 you're right, there was an $899 dealer add-on that is exactly like you said.

 

Thanks for the pic but obviously this doesn't give me enough detail to use as leverage for another deal like it. If you can provide more information, that would be great. If not, I understand.

Looking for the entire deal sheet, salesman name, his/her email, etc.

 

I recently purchased a 2017 Tacoma Silver Limited 4x4 at $5100 off of MSRP. it was the last day of Q1 and they were hungry to sell. Supposedly they added an $800 coupon for friends and family, but it could have been BS. I played 3 dealers off of each other. Be patient and wait for them to get your business.

 

Hi all, new member here. I just bought a new 2017 Double cab 4x2 SR5 for 26k including all dealer fees.

 

@TejasTaco sorry didn't realize you wanted the pic for a similar deal, just thought you were looking for proof. Feel free to PM me and I'll share more details. I didn't want to post any sensitive information by accident. Are you in NC?

 

The extra grand is for the power sliding rear window...

 

Just bought a 2017 Toyota Tacoma Double Cab SR 4x4. About 3 weeks ago. Shopped and shopped. Nobody really interested in coming down much in price. I ended up buying a SR Double cab in white. Missed out on a few options but got what I need. The truck came with the V6 AT transmission, full towing package, power windows, door locks, remote entry, power mirrors, cruise, tilt telescopic wheel, AM FM CD MP3 Blue tooth, backup camera, sliding rear window. Didn't get alloy wheels, chrome package, navigation, fog lamps, power dimming mirror. Don't care much for the factory alloys anyway so I'll find the ones I like and buy them. The money I saved paid for a new matching canopy, new Goodyear Dura Trax traction tires, weather Tech floor mats and a level lift. (lift isn't in yet). And a heavy duty bed mat. And I'm still money ahead. The one thing I really liked about this truck is it didn't have the plastic fender flares. I hate those things. Here's a picture...... I paid $32,750 OTD and that included 8.9% Wa sales tax. I think the price on the truck without tax, license and dealer fee was around $29,600.00. Then I bought the canopy. It is snugtop with the pro lock, carpet lined, 50/50 split windows, slider with the fold down option. With installation and sales tax it was $2245.00. Put on a set of 265/75R16 Load range c Goodyear dura trax, a set of weather tech floor mats and a super heavy bed mat. I got 1.99 % financing thru my Credit union on a 4 year note.

 

Purchased my new 2017 in NH:

2017 DCSB OR Quicksand
Carpet Floor Mats w/Door Sill Protector
Exhuast Tip
Mudguards
Rain Guards
Weather Tech mats
MSRP $36,942

Requested:
Remote Start
Heated Seats

Final MSRP: $38,140

After discounts and negotiating: $34,039

Really happy with the price I paid, I did most of the negotiating through e-mail, had a price I was happy with before I ever agreed to show up in person. Spent about 2 weeks e-mailing between 10-15 different dealerships within an hour drive from me. Utilized USAA Car Buying service and financed through them.

 

I have one lined up for $9 over invoice in SoCal. OTD for $800 or so over MSRP (includes 7.5% tax and all fees). Dealer has an added alarm (dealer added full alarm) I didn't want included in that at $1 (So, I verified invoice prices, and only $1 added for the alarm). So, that would actually raise actual invoice what...$300 or so? Said it was a "$900 option", but since I didn't want it, they'd go $1 on it. About what I'd be willing to pay for it, lol.

I know I need to pay TDA, but there was a lot of confusion early on today as some were including it in their quoted price, and others were not, and they were not itemizing like I requested. I'm now telling them all "If I write a check to drive this off the lot, what is that number"? Now things are starting to become more clear, especially after calculating actual invoice and MSRP's.

This dealer said "sell to you at invoice" but then had TDA on top of invoice the I calculated (which is fine, I know it needs to be paid, and will be one way or the other), which brings the OTD price closer to the others who were including it in their final quoted price. So technically, yes, at invoice pricing since TDA is going to be listed on all the dealer invoices.

When factoring in TDA (which dealer does pay), which is part of their invoice, I've got two selling at invoice, and another about $600 over.

Thinking I may secure one of these up tomorrow after giving the other three best price dealers another quick crack at it. Should make my decision by afternoon and can post up numbers and dealer.

A couple others are running about $800 to $1200 over invoice.

 

I'm not totally sure if I'm reading the invoice prices in that other thread correctly, but the dealer quoted me sticker of 39868 for a 17, mgm grey, DCSB TRD OR with premium tech and jbl. Price before TTL would be 37920. I'm pretty sure he said it had an exhaust tip and all weather floor matts too (neither of which I care about).

This seems about right to me, but if there are better deals to be had I'm not above emailing a few dealers and creating some competition.

 

Seems roughly about $100 to $200 over invoice?

Don't forget to add Destination and TDA once you add up all your invoice prices on the base truck and options.

Remember when calculating true dealer invoice, you've got to add whatever the regional TDA fee is. That has to be paid by the dealer and is shown on actual dealer invoices. Some people will say "I'm not paying that", but the dealer must. If you get them to "discount" that TDA price, they are actually dipping into their holdback and wholesale financial reserve to do so and make the deal, not the TDA. They will pay Toyota the full TDA regardless of what final price they offer you.

At least that is my understanding of it.

 

Ya, he told me it was $300 over invoice. I want a barcelona red, but they are about as rare as an honest woman, so I may have to decide on something else. Maybe if he has something collecting dust on the lot he'll go a bit lower.

 

C'mon. You dont want old man red. haha

 

Mine was similar to yours in WA though. double cab short bed TRD off road. Premium and Tech with JBL. Tow package, factory tonneau cover, all weather mats, exhaust tip, mud guards, sill protectors.

Sticker was 40,647. Negotiated sale price to 37,187 prior to TTL and added warranty.

 

I think that red with black bumpers and matte bronze wheels looks bad ass and very few people have them. Besides, everyone has the pantyhose color and I'd have to get a trd pro to get the cement color that I like. If they don't have a red I'll probably go back to the grey I have now or white.

 

I went to Longo Toyota in El Monte for my 4x4 DCSB in black with premium/tech package and bought ti for 40k OTD. Not the best deal but it took me forever to find a black 4x4 for some reason.. And all these dealers decided to upcharge recently!! Supply and Demand

 

I like this truck.

 

I'm looking to buy my first Tacoma and was wondering if this a good deal.

Tacoma TRD Sport Double Cab 4x2
Premium & Technology Package w/JBL Audio
Tow Package
Carpet Floor Mats



This does not include APR. If not a good deal, what will be a good deal for this truck?

Thank you for your help!

 

So, I secured my deal and accepted an offer. Truck is reportedly "off the lot with a sold tag on it". But I have not signed anything yet and they refused deposit. So I can't post details until keys are in my hand and ass is in seat. Docs on way via FedEx.

But I checked 42 SoCal dealers last week, over the weekend, and a last time yesterday morning. Found 7 with the configuration I wanted on the lot, and included only two others who did not (didn't want a ton of calls going around for a dealer swap) and started making calls. So limited my dealings mostly to dealers who had one on the lot.

Paying $491 under verified invoice for a TRD OR 4x4 DC (they said final was $650 under, but not by my numbers). Never stepped foot on a lot other than to test drive one a couple weeks ago.

Anyone in SoCal who is looking, hold off, I can give you two dealers and contact people on Sunday. Great people to work with (so far). Both hit me with a first time, no hassle offer for invoice price right out of the gate. A third came in about $400 over, and Longo.....well, uhm, nice try. Short on phone, seemed bothered, and gave $1k off MSRP. Guess I was wasting his time.

Couple others came in higher. One didn't get back to me until tonight. Too late.

Overall, a good experience. Will never deal with walking into a showroom or floor salesman again.