What are you paying for 2020 Tacomas?

Check out the Costco price. That’s the only way I was able to get anyone to deal recently.

 

I'm not a Costco member and there isn't one here. We have Sam's and BJ's clubs.
I think its not a bad offer for now considering the market conditions. I think I could do better. If there were more inventory and dealers to compete.

 

It is worth getting a costco membership for I am picking up a TRD Offroad 4x4 tommorow for $34,726+ ttl. You can get a costco membership for $60 online and refund it once you get the truck.

 

Check out the Costco car buying website. No need to log in. You can configure a truck and get a “suggested price.” It’ll want your details before it’ll give you a dealer name, but I could tell by the city listed what dealer it was and went directly to them and asked if they’d match it, or if I needed to go thru the Costco site. They said they’d match it, and that gave me a number to press other dealers with as well.

 

I looked at the Costco site just now. It let me build it like the dealer quote but only shows the MSRP and dealer invoice price of 33,720 with out rebate.
I need a membership to see the actual price.

 

If your not real picky on color and features I would just wait for round October and get the best deal then. As far as you just getting SR5 and not TRD 4X4 I paid less than your SR5 and got the TRD 4x4 with technology package, black out package, bed lights. SR5 is good but TRD has more features

 

I search this dealership based on your profile location, might be worth calling and see if you can get the cosco price.

 

I looked at that dealerships inventory they have any SR5 models in stock

 

It is still worth calling, I got the price on my truck before it was built at the factory.

 

No just base SR

 

That's probably a good deal if that includes taxes and fees too for the base SR

 

The only Costco dealer around by me tacked on an extra $1100 “Southeast Toyota” fee in addition to all the regular fees which basically negated most of the savings. Their response when I questioned it was “ Do you think we made it up?“

 

See that is why I don't think so highly of them car buying services right there. That and I am eligible to use The NEA education unions car buying services powered by true car. To be frank I could find offers when I was still saving up my down payment before Covid-19 on cargrus that were as good as or sometimes better than the prices the service had listed. That and they wanted to push you to the closest dealership. I already know the one in my town isn't easy to deal with and been told the service department is into ripping customer's off by selling things they don't need.
I think the best way is to work 2-3 competitive offers.

 

Wow. If they don't want to match the price, they can just say so there's no reason to make up additional fees to justify a "good deal"

 

i tried the whole Costco/Truecar thing when i bought my last car. in my experience with the dealers in my area, approaching them by way of Costco has little or no influence on the price of the car. since i had already contacted half a dozen or so dealers around here, i knew what prices they were offering beforehand and it didn't change after registering with Costco. as far as i can tell, it's merely a sales lead-generating service that a dealer can opt into.

 

I think the idea behind it is more for the consumers who want "no haggle" pricing at dealers that usually don't do that. It seems to give you a fair price for very little hassle, but you can probably do better if you want to try a bit harder. While it is a reasonable price, I almost feel like it locks you into that price and makes it harder to get them to go lower as well though.

 

There were massive discounts and incentives at the start of the pandemic. If you look at the people who bought at the start of the pandemic, they were getting close to 18% off MSRP because the dealerships were worried. Then Toyota rolled out their 0% APR for 60 months or $1750 rebate incentive and the Tacoma's started flying off dealership lots in May. Only under unprecedented times, would a vehicle manufacturer offer 0% financing on one of their most popular models. Add on to it the low requirement to qualify for the 0%, from what I've read it was around a 640 credit score, so pretty much everyone was being approved. Typically you need an 800 or better credit score to qualify for a manufacturer's best advertised finance rates.
So if you bought in late February - May, you got deals that you won't see again until the next pandemic. Toyota did their job, selling vehicles to create more demand than supply, they have stabilized their prices and the deals are pretty much gone. Even as inventory of Tacomas comes back, you won't see incentives and deals like you did during the pandemic. The Tacoma is one of the most popular truck models in the US and the dealerships and Toyota know people will buy them no matter what.

 

Honestly, the best thing you can do is figure out what you want to pay, be firm and be willing to travel. I've found that the dealers close to me are less likely to throw me a good deal than a dealer far from me. The dealers close to you may take you for granted or assume they are your only option. When you contact dealers that are far away and tell them you are willing to drive 10 hours or fly to get a truck IF the deal is right they know they have to earn your time/money by giving you a good deal. Also, this tactic works much better on a dealership that has a lot of inventory vs one with 2 trucks on the lot, for obvious reasons. Also, shop at the end of the month and check CarGurus to determine how long a truck has been on the lot. If a truck has been at the dealer for 5 days they are much less likely to deal than they would be on a truck that's been on their lot taking up space for 80+ days.

 

as far as i can tell, i don't think it really leads to a special price, or discount. lead-generating methods are usually geared towards making someone feel like they're getting something, a give-away or a special price, in exchange for their contact information - which leads to a pitch. in this case, it seems like the only meaning behind "no haggle price" is that the customer never questions the asking price, thinking it's already discounted. i hate haggling, but i also wouldn't automatically equate the dealer's asking price with a "reasonable price," merely because the customer never asks for it to be lower. if you're paying the asking price (like, MSRP minus a factory incentive), you aren't getting a discount, or a "deal." my impression is that all going through Costco gets you is delivering your deets to a salesman.

 

Costco price for me came in 3-5k lower than the 4 dealerships I had reached out to via email, could have been coincidence but that's what happened.

When I initially filled out the costco form, I got an email from them with an authorization number and a message saying the dealership would reach out to me. There's also a checkbox somewhere that says "allow costco to follow up with the dealership" or something. I assume Costco has a pre-negotiated discount w/ the dealerships, and also assume they probably audit now and then, but that's all speculation.