Let the FUN begin . It's not what you think .

Greed or just about supply and demand .
https://www.carscoops.com/2023/12/t...4777088&csi=0&referrer=https://www.google.com

 

Show me the dealers listing Ranger Raptors for less than MSRP. I will buy it tomorrow.

 

I blame the dopes that pay it as much as the dealers.

 

Boycott

 

New Tacomas are expensive, nearly 60k now? Yikes. No thanks.

 

Wait until the hype dies down.. With the starting MSRP's already too high, the markup's shouldn't last too long (hopefully).


Oh and I'll just put this here... A top of the line ZR2 Colorado for the same price as a ... TRD Sport 4x4 with heated seats and mud flaps............

 

That ZR2 is missing things like safety package, tech package, and convenience package.

 

Someone will be dumb enough to pay it. It is the dealers job to extract every possible cent out of the consumer. At the end of the day the market will determine pricing for these. Regardless of MSRP or ASK.

 

I’ve been cross shopping with the Canyon. The AT4 and Denali are within a few hundred of the Limited and Sport given the same options. In some cases the Toyota has a few more.

 

3rd gen should retain value quite nicely considering 4th cost and the 4 banger.

 

I am doing the same thing. Hate the board on the Denali and wish they would have gone with the power steps like the limited. Also how can they not have homelink?

 

I just priced out a ZR2 with all of those packages and it came out to a little under $51k. I imagine the Pro is going to be at least $10k more than that. Heck I can option an Off-road to more than that.

 

Yea I don’t like the running boards at all. But they do offer a black out package which for some reason the Limited doesn’t have. Homelink was definitely a miss too.

 

if Tundras are any indication (currently $5-7k off), we should be able to $3-4k easily off by the end of next year, unless the Feds decide to print more money

 

Tacomas have always been a hotter seller than the Tundra though.
In a normal car market, that would be typical to get a few grand off at the end of the year.

 

Manufacturers expect brand loyalty. Buy something else or hold on to your truck longer - and the prices will drop.

 

Greed

 

What stealership is that? Nearly 20k markup and it's not even a trd pro. Cross that dealership off the list.