2024 Tacoma Already $1k off MSRP

I think you’ll be able to get 10% off msrp once they start to hit dealer lots. Cars aren’t moving as well as they were a bit ago. My local Toyota dealership has 4Runners marked off $4,000-$5,000 and Tundras are $5,000-$6,000 off. I got $2,000 off a Rav4 which is about 5% off msrp.

I’d say it’s easy to get at least 5% off right now on anything nonhybrid

 

What dealer?

 

We've been shopping for 4runners for the misses and I have yet to see a new one with any discounts.

 

They just sold it, but I found a TRD Pro in Iowa for $1,500 off MSRP no other adds.

 

If we got the misses I pro I would be too jealous haha.

We're looking for a base SR5.

 

Not sure which dealer he is talking about but see this link.....multiple dealers posting all day long on discounts. I think I have seen pretty much all models except discounted except for the Grand Highlander. Here is a Pro Tundra $3k off: $1k off Rav4 hybrid: Tundra Plat Hybrid $4500 off:

 

Offroad and Limited for MSRP in AL.

 

Might want to shop around. That's easy over here in California

 

Johnson City Toyota

 

I’m not seeing those discounts at https://www.johnsoncitytoyota.com/inventory/?model=4runner&type=new&ordering=display_price-desc

 

I'd take a Cavalry Blue XSE Rav4, but not for $42,000.

 

Here are some of the inventory they have on their website and the discounts they are doing

2024 Tundra Platinum -$4,500 off
https://www.johnsoncitytoyota.com/wp-json/wp/v2/pages/

2024 Tundra Limited - $4,000 off
https://www.johnsoncitytoyota.com/wp-json/wp/v2/pages/

2024 Tundra Capstone - $5,000 off
https://www.johnsoncitytoyota.com/wp-json/wp/v2/pages/

 

https://www.johnsoncitytoyota.com/wp-json/wp/v2/pages/

https://www.johnsoncitytoyota.com/wp-json/wp/v2/pages/

 

dead link

 

Those aren’t as much as I was saying, but I think I was looking when they still had 2023s. Anything on the lot is discounted around 4% and you can negotiate 5-7%

 

Where do you live? Dealer I got my Tacoma from emailed me all in stock Toyotas were at invoice for year end. They're really good to work with if you're not too far. Not forced dealer adds either.

 

https://www.hoblitdodge.com/new/Jeep/2023-Jeep-Gladiator-eb3d5b970a0e0a9353bb2b7f040579cc.htm

This is what happens when you jack up MSRPs above fair market pricing... 15k off a Gladiator

 

Sale pending on the second one. Thanks anyway.

 

I was offered $10k off msrp on a tundra capstone today. $5k off msrp on a limited hybrid. Most dealers around here are $3-6k off without asking.

 

The broker (Jim) mentioned in the thread deals mainly with Del Toyota just outside Philly.