2012 Pricing - What did you pay?

They say invoice is $33,166 so I'm well under invoice but how do you really know?

The MSRP on the truck I'm looking at is $35,240.
The dealer is discounting it $3K and change (about 9%).
They're giving me $18.5K in trade.
Subtracting the trade from the selling price saves me another $1.1K on taxes.

 

Their invoice is sometimes a lie. I was presented with an "invoice" that was 1000 more than what 3 different websites told me. Either way still looks like you got a decent deal.

 

makes more sense now.

What tires did you go with??

I checked on changing the 265/65's out for 265/70's (same Bridgestone Dueler's)...it would cost me $1,250.00. And no trade-in on my 500 mile current tires. That I could probably get 400$ on Craigslist?

 

That is absolutely untrue and millions believe the dealer is giving them a 'deal' at msrp. First, for every Toyota sold the dealer gets 3% back off of the total price. That is 2% holdback and 1% Worldwide Financial Reserve. Period. Every single vehicle sold. There may be a hiddn $500 incentive that is really under the radar right now. I talked to 16 dealers when I bought mine in June and that was mumbled by a salesman who slipped up.

Salemen make mistakes. I had agreed to a price with a dealer out of state and I caught him in a busy moment on the phone. He said oh yeah, and then quotes a new price $300 lower. I said that's the one!

 

the problem with car deals are...most have a lot of moving parts (no pun intended)

each state has different tax/license costs/fees.
each dealer has their own fees.
many vehicles have dealer add-ons or distributer add-ons.
most buyers have a trade-in, some have equity (some have neg. eq)
then there is the whole "invoice" scam
and the hold back
and the other manufacturer to dealer incentives

it's not as simple as buying a box of nails at the hardware store.

it's also why I believe the business needs reform.

we need congressional action

 

First - I agree about the hidden extra money etc, no one ever knows when it is there and therefore it is impossible to systematically use this as a negotiating tactic.

Second - the hold back on my $33,000 tacoma was $636. Period. Regardless if this is broken down as financial reserve or not, the dealer had $636 more under the invoice, i got $400 of those dollars because he needed to hit a bogey at the end of the month to get a unit incentive from Toyota for that month.

So yes, in voice is a fair deal, yes, you might be able to squeeze more out of them especially if they snag your trade etc etc. Just remember, no matter how smart you think you are, the dealer will ALWAYS make money on you. They cant spend millions of dollars on beautiful facilities and inventory if they sell every vehicle at cost. End of story.

 

Michelin LTX m/s2 265/65/17. Sold the stock dunlop at20 for $300 to a friend with less than 500mi. Couldve got $400 or $450 if I put it on craigslist.

 

i just bought my 12 ac trd sport for 28,500 plus ttt.

 

What color did you get? 4x4 I assume? .

 

Those are seriously great tires.

I actually like the Bridgestone Duelers, I wish Toyota used the taller 265/70's though. And I'd assume not in the same league as the Michelins.

 

sorry. i got black n it was 4x4

 

Nice. I pick up the exact same truck this week, but only 4x2. Black TRD Sport.

 

Out the door as in including taxes and fees, not taking ng credit for trade in value? That's a really good price, if so.

 

that's the problem with folks posting "OTD" numbers...too many variables.

 

Yes, that is the 2% holdback. Your dealer also got the 1% financial reserve. These have been in force for a long time with Toyota.

The dealer can give you the Tacoma for free and still make an insane profit for the year. When he meets his yearly quota from Toyota, he gets his incentives. For every truck he has sold. Retroactive. That's a huge chunk of money at once for the dealer. If your truck is dealer's truck #500 to be sold, and his incentive quota is 500 trucks sold for the year, you could get a sweetheart deal if you are in the right place at the right time.

You can also save money by not dealing with sales staff. They work for commission. Ask for the fleet manager or sales manager. Some Internet salesmen also work for wages and not commission.

 

Typically the finance reserve is only paid by the institution that finances the vehicle, not the manufacturer. I know in PA the dealers can legally sell you a loan at 2% higher then the banks give it to them at. This difference is where the finance reserve comes from. I assume the 1% you mention is probably when someone finances through Toyota.

I totally agree about bypassing the sales team. The past two cars I bought (2012 Tacoma in may '12 and a 2012 Fusion in July of '12 for the wife) we dealt with the General sales manager both times and got incredible deals on both. So much easier if you already know what model and options you want.

 

Agreed except for the invoice being real! That's why you find an insider source and pay a small fee for the best, real invoice figures. I got within probably 98% of true invoice on my wife's 09 Camry. I was fortunate to have the real cost sheets for Toyota employees at that time. I had family who retired from Toyota get them so I could double check. I couldn't participate in the employee buy program but I did get the costs from the plant.

Dealers print invoices. They can put anything they want on them. They can add dealer fees, local advertising consortium fees, added value markups, etc. Invoices are not what the dealer sees from Toyota. It's not even close. Invoices on Tacomas are marked up several thousand dollars. Believe it, or don't believe it.

I've bought 3 new vehicles with real dealer invoice info that I got at fightingchance.com. It's worth the read just to see what this guy is offering. It worked for me. Like I said, I checked this service out on the 2009 Camry I bought after knowing what employee cost sheets from the Toyota plant said. Fighting Chance is legit.

 

and both vehicle sales were most likely assigned to a salesperson at the minimum commission.

car sales folks make their money on volume bonuses, not particular sales (in most cases). and if a guy/gal is close to their monthly/yearly numbers...and one goes directly to the sales mgr., he may do the deal, but will asign it to the sales person.

especially if there was a customer, like yourself, who knew what they wanted and took no hand holding by a sales person.

 

I totally disagree. I have a good friend who is GM at a toyota dealership. The invoice (price the dealer pays) pricing i see/saw is real. My truck stickered for $33,2xx and the invoice was roughly $30,800. About $2,400 markup between invoice and msrp. Employee pricing for all manufacturers is below the price dealer pays. The manufacturer essentially pays the dealer a flat fee to deliver the vehicle to the employee on their behalf.

Yes maybe your dealer printed up a sheet they made in Microsoft word, but if you see the actual document from Toyota, it breaks everything down. Let me know once you see a real invoice sheet and you'll know what I am talking about.

 

Exactly. All the sales person did was pull the vehicles up for us and basically handle the leg work. Everything had already been agreed to and ready to roll.