Repairing curb rash on wheel

I had no idea they can "repair" curb rash on alloy wheels. This is regarding my 2016 Lexus RX350. I cut a corner too tight and caught the edge of a tall curb and put rash on the wheel edge and into one spoke.
My question to anyone who knows about this-exactly how do they repair something like this that seems to me, impossible to erase?

 

Bondo, sand, and paint...

 

I'm taking it to Lexus and they have this outside guy that supposedly comes in to do this wheel repair stuff. I'm just wondering if this repair lasts through the years? Does all this sanding/refilling upset the wheel's truing? Does it start showing itself after some time? Would I be better-off just buying a new wheel with an original, unmolested finish? Am I overthinking this crap?

 

The video shows what the outside guy basically does. Wheels get scratched all the time in transport and dealers repair them without disclosing the damage to the customer. Yes the repair will last as long as the OEM finish on these 5-year-old wheels (another 3-4 years or so). You'll probably pick up more curb rash by then.

You can ask the dealer to rebalance the wheel/tire after the repair.

 

You know what you're talking about-thanks for the help. This is the first time in my 44-year driving career that I ever put rash on a wheel. So what do you say-get the repair, or just buy a new wheel? Sorry for the extended query I just want to do the right thing for the long-run. This is my fancy ride and I'd like to keep it that way.

 

Get the repair.