Dealer Adjustment add-on

Been looking around my area at new Tacos.
Russ Darrow in West Bend, Wi. actually added $5010 to the window sticker labeling it “Dealer Adjustment “. I’m assuming simply because of market demand.
The truck is a Pro. Sticker now is a hair under $60k.
Are people that effin stupid to actually pay that?
Only dealer around me out of 5 that I can tell is doing that.

 

Yes they are, and no, you don't have to be one of them.

Finance rates are going up, you'd have to be a mad fool to be paying both over sticker and a high interest.

 

It's more like an $8,000 mark-up: "Dealer Installed Accessories": $2,990? Where's the list showing them? Did they swap a Lexus V8 into the thing?