NEW 2024 Tacoma was a no show

I got up, got the family together, went out to breakfast and off for an hour drive to the Hampton Roads auto show to lay eyes on the new Tacoma. Great show but the Toyota people working at the show could give no reason why there was not a Tacoma in the show. What a let down! Maybe it was a sign not to get a one.

 

damn that sucks. :/

 

For some reason Toyota has botched this launch and the pricing as well.

 

Botched?

I think they’ve had some delays, and I don’t much like the prices, but botched seems a little strong.

I think the tiered release of the Pro and Trailhunter is lame.

They should absolutely have production interiors in the auto show trucks and have them unlocked. That is super lame.

Marketing is absolutely fucking up.

 

They gave dealers ETA's that were at the end of 2023. They weren't able to deliver because they didn't get their EPA MPG certification. Thats a pretty big botch on Toyota's part. There still is no ETA on when they will arrive.

I also think their pricing is going to be an issue when there is no reason to buy a Tacoma over its competition. They have made the tacoma simply unaffordable for most. It's hard to justify the pricing when you can get a full size for less.

 

True. Missing a deadline like that will get someone fired.

It appears a number of other deadlines have been missed. The configurator was late and the ebrochure is still MIA.

 

I have been eyeing the 24. Was at a local dealer this Friday, and the salesman told me to hang on to my current Tacoma, let it shake out and revisit it again down the road this year.. I want one, but I don't need one I guess...

 

I agree but Toyota seems to like to do this. There was no Pro trim in 2016 when I bought my Sport.

 

^^^This^^^ We are now 16 days into "2024" ! Kinda late to be a "no show" at such a critical time.

"Lame" is an under-statement.

 

Especially the pricing.

 

They're phoning in the 4th gen in preparation for the 5th gen when we finally get the EV we all want and no longer have to be bothered with smelly gas and proven technology. 5th gen is the best gen!!

 

Time travelers? 5th gen peoples already complaining about those 4th gen-ers, who already complain that us 3rd gen-ers complain that the 4th gen-ers think too much of their 4th gen trucks....

<speaks this in "Sept 2023 Delivery Time Frame" accent>

 

Sir, I am offended by your statement. EV's....pffffff

I'm going to drive around my 3rd gen at 115 miles per hour, getting one mile per gallon, sucking down quarter pounder cheeseburgers from McDonalds in the old-fashioned non-biodegradable styrofoam containers, and when I'm done sucking down those grease ball burgers, I'm gonna wipe my mouth in the American flag, and then I'm gonna toss the styrofoam containers right out the side, and there ain't a God damn thing anybody can do about it.

 

Don't get me wrong, I'm not happy about it either. My 5th gen is the best gen will be way worse than your gas guzzling speed demon 3rd gen when I have to go bury my dead battery in the rain forest. Mc D's, you're on your own there. I'll probably just go gas station taquitos and throw my garbage in the river. So, we're not so different.

 

Maybe their trying to keep things a secret like all the previous years.

 

What's left to hide at this point?

 

V8 or diesel.

 

the writing is on the wall

 

If the ‘24 Tacoma launch was done in Hollywood…the truck itself is actually Harrison Ford-level good.

Unfortunately, everything else (pricing, configurator, YouTube baloney, delays, shameless dist & dealers) has been Dial of Destiny-level bad.