what is it you're looking for when it comes to you're tacoma?

Hey guys, I've been doing a lot of research and would like some feedback on what is it you want out of aftermarket products to keep your truck looking good and better yet, well protected on the trail. I have a few ideas I'd like to put into production and with your help I'd like to fine tune what it is that you are looking for.
I have done work for a few great members on here and I would like to continue to bring my fellow toyota enthusiasts great products at great prices. I have a few designs on such things as 3rd member skid plates, bolt on bed bar/accessory bar, LCA skids, as well as Front and rear LED bar mounts, cooler racks, ect. What is something you've come across on the trail, or in the driveway that you absolutely cannot live with out ?