How much are you paying for your 2017 Tacoma?

I bought this in 2016 - $30k plus tax, extend warranty ($2k). No other options. So, yes, like others, the demand is exceeding supply to some degree. Dealer took $1,000 off Internet price at time of purchase.. choke Tacoma's on the road. Strong resell.


SUMMARY
2017 Tacoma Double Cab
BASE PRICE $25,150
Model Grade: TRD OFF-ROAD / 4x2 / Standard Bed $6,565
Engine: 3.5-Liter V6 DOHC 24-Valve direct-injection Atkinson-cycle engine with VVT-iW (Variable Valve Timing-intelligent Wide) intake and VVT-i (Variable Valve Timing with intelligence) exhaust, with 278 hp @ 6000 rpm/265 lb.-ft. @ 4600 rpm (bore x stroke: 94.0 x 83.0 mm; compression ratio: 11.8)
Transmission: 6-speed Electronically Controlled automatic Transmission with intelligence (ECT-i)
COLOR
Exterior Color: White
Interior Color: Graphite with Gunmetal Stitching
PACKAGES & OPTIONS
Package "A"
No Additional Accessories
OTHER
Destination & Handling $960
ESTIMATED TOTAL$32,6753

 

PM in your inbox

 

2017 Magnetic Gray DC TRD Off road 4wd with JBL tech and tow package. Price before taxes any tags and dealer fee ($930), $35,388. Augusta Ga purchase location.

 

I think that is an awesome price! Congats! How did you do it?!

 

Oh wait... $930 dealer fee?? Still $36,318 w/ JBL, I think is a great price!

 

I know it was a while ago already, but, where did you get dealers email addresses? All the dealerships I looked at, don't list their emails. They all have contact sheets that I have to fill out and provide them with my email...

 

Which dealership was it, if I may ask?

 

Those which didn't provide an email on their website in their about-us or meet-the-staff sections, I filled the form with my throwaway email address and it wasn't long before I had a couple email addresses. Nearly all of them seemed to have a salesperson email then a manager would follow up. In their email would be their direct address.

As I allude to above -- create a new throwaway email when messing with dealers. NEVER give them your real email address. Gmail or outlook.com both make it easy to create a new address to use for the time being.

I also use a google voice number if I want to hear their voice mails; otherwise if the form requires a phone number I just put in their dealership phone number...

 

Thanks for quick reply. Yeah, the 15 dealers I want to contact, unfortunately don't list their email. I figured that maybe there was a shortcut (like internetsales@dealership.yota... lol) that I wasn't aware of . So yeah, I have a new mail set up already and I'm about to start writing away.

 

There's also the old fashioned way of calling them up and asking the receptionist...

 

OTD means including TTL etc

 

Virginia - TRD OR DCLB 4x4, automatic trans, Silver with tow pkg, tech pkg+JBL, floor mats. 39335 OTD (including ttl, etc)

 

I haven't been able to finish the paper work yet due to the fact that a freaking tornado came through and took out the power at the dealership, but I just purchased a Inferno TRD OR DC SB 4x4 automatic for $32,888.

 

You didn't think that was a sign?

 

Are the standard transmissions going for more?
17 trd off road 4x4 DCSB, MT, tow package, mud guards, floor mats, d-rings&cleats with a few things the dealer "added" like tint and such. <36 OTD, I thought it was a good deal...

 

2017 DCLB TRD OR 4x4 in quicksand Bought used from Toyota HB with 7500 miles. Truck was a dealer loaner/rental.
Includes:
-Navigation
-Tow package
-Bedliner

$33995 +ttl. Just bought it tonight. Very happy with my purchase and excited to be going on some adventures.

 

Just picked up a '17 DCLB OR 4x4 w/ premium package:

MSRP - $39,812
My Price - $36,704 + ttl
I also got the dealership to make a sizable contribution to a local charity I'm involved with.

 

To be honest the thought crossed my mind lol, but the deal was so sweet I couldn't say no.

 

I know what you mean.

 

So I finally contacted some dealers, 24 to be exact. This is what I sent them:

Hello, my name is Sebastian.
I'm looking to buy a new 2017 Toyota Tacoma. The truck that I want is Tacoma TRD Off Road Double Cab 4x4 Automatic (model 7544c) Silver Sky Metallic or Magnetic Grey Metallic.
Premium and Technology Package (HH).
Towing Package (TO).
Floor Mats and Sill Protection.
I would like to get your best price quote, including all the dealer fees.
Thank you. I'm looking forward to your response.

Sebastian


Received responses from almost all of them. Some auto responses saying that someone will get in touch with me... I replied with what truck I want to get. Some were asking for my number, I declined for now, until we have some quotes and email relationship going. There were some, that wanted to know whether I want lease, finance or buy cash... I explained that I want to buy, or finance if they can beat or match my credit union rates, but it shouldn't make a difference on my out the door price... and finally I also received seven quotes. Ranging from $40,467 (inflated MSRP) down to $37,118 (exact truck I want).
Of course, most of them have more options that I want, like tonneau cover, bed mat, mud gards, steps, some had exterior package (bed extender, steps, exhaust tip abd something else). I don't need most of that, especially that it could be purchased way cheaper elswere, but I'm starting to think along the lines 'more bang for the buck', I think I should entertain those as well. So there are 4 of them, that are pretty close to each other $37118 up to $37930 (with options), some in stock, and some they can get "within 48 hrs" of me saying so. Price difference seems to be too small to pit them against each other, unless I ... ok, little help here please. First time doing it, so please chime in

Edit: found few typos