1. Welcome to Tacoma World!

    You are currently viewing as a guest! To get full-access, you need to register for a FREE account.

    As a registered member, you’ll be able to:
    • Participate in all Tacoma discussion topics
    • Communicate privately with other Tacoma owners from around the world
    • Post your own photos in our Members Gallery
    • Access all special features of the site

Toyota official: 'We need to come clean'

Discussion in 'General Automotive' started by surfsupl, Apr 7, 2010.

  1. Apr 7, 2010 at 10:46 PM
    #1
    surfsupl

    surfsupl [OP] Well-Known Member

    Joined:
    Jan 8, 2008
    Member:
    #4161
    Messages:
    8,572
    Gender:
    Male
    First Name:
    Gregg
    WestCoast
    Vehicle:
    I DONT CARE IF IT'S A RE-POST
    Rear Diff Breather~ 5100's ~Fog Light Anytime~Tint~TRD Seat Covers~Weather Tech's~Pioneer H.U.~Lift~Eibach Springs~LED's......blah...blah...blah
    WASHINGTON – Five days before Toyota announced a massive recall, a U.S. public relations executive at the automaker warned colleagues in an internal e-mail: "We need to come clean" about accelerator problems, according to documents obtained by The Associated Press on Wednesday.
    "We are not protecting our customers by keeping this quiet," wrote Irv Miller, group vice president for environment and public affairs. "The time to hide on this one is over."
    The recently retired Miller wrote the e-mail on Jan. 16, 2010, as Toyota officials were on their way to Washington to discuss the problems with federal regulators. On Jan. 21, Toyota announced it would recall 2.3 million vehicles to address sticking pedals in six vehicle models.
    The e-mail reveals deep concerns within the company's leadership that Toyota wasn't dealing with the safety problems effectively and could damage the automaker's sterling reputation for producing safe and reliable vehicles.
    The company already had announced a recall of more than 4 million vehicles in the U.S. in late September 2009 to replace gas pedals that could get stuck in floor mats and cause sudden acceleration.
    The documents show that Toyota's European division, at the same time, told its distributors it was "identifying a production improvement and repair procedure to address complaints by customers in those countries of sticking accelerator pedals, sudden rpm increase and/or sudden vehicle acceleration" not caused by floor mats.
    "We better just hope that they can get NHTSA (National Highway Traffic Safety Administration) to work with us in coming (up) with a workable solution that does not put us out of business," Miller wrote.
    The e-mail was addressed to Katsuhiko Koganei, executive coordinator for corporate communications for Toyota Motor Sales U.S.A. Inc.
    "I hate to break this to you but WE HAVE A tendency for MECHANICAL failure in accelerator pedals of a certain manufacturer on certain models," Miller's e-mail began with several words in capital letters.
    In a memo earlier that day, Koganei wrote Mike Michels, vice president of external communications, "Now I talked with you on the phone, we should not mention about the mechanical failures of acc. pedal because we have not clarified the real cause of the sticking acc pedal formally, and the remedy for the matter has not been confirmed."
    Koganei further wrote that Toyota executives were concerned that news of the mechanical failures "might raise another uneasiness of customers."
    The subject line said the e-mail was in regard to a draft statement to respond to an ABC News story.
    Toyota, in a statement, said it "does not comment on internal company communications" and declined comment on Miller's e-mail. But the automaker said: "We have publicly acknowledged on several occasions that the company did a poor job of communicating during the period preceding our recent recalls."
    "We have subsequently taken a number of important steps to improve our communications with regulators and customers on safety-related matters to ensure that this does not happen again," Toyota said, adding that it appointed a chief quality officer for North America and a greater role in the region for making safety-related decisions.
    Miller, reached by phone at his home in Los Angeles, said he had no comment. His retirement was announced by Toyota on Dec. 16 and his retirement was effective Feb. 1.
    The Transportation Department has assessed a record $16.4 million fine on Toyota for failing to alert the U.S. government to the safety problems about the sticking accelerator pedals quickly enough. Transportation Secretary Ray LaHood said Tuesday that Toyota made a "huge mistake" by not disclosing the safety problems sooner.
    Concerns about sticking gas pedals and complaints from Toyota owners in the U.S. were rising at the end of 2009, according to documents obtained by the AP.
    Distributors throughout Europe and in Russia, Georgia, Kazakhstan, Turkey and Israel received the technical information.
    In mid-January, Toyota held internal meetings "to discuss status of production changes and to prepare for meetings with NHTSA" on Jan. 19, according to the timeline. Two days later, Toyota announced it would recall 2.3 million vehicles to address the sticking pedals.
    The documents obtained by the AP were among 70,000 pages of papers turned over to government investigators.
    Toyota has recalled more than 6 million vehicles in the U.S. and a total of more than 8 million worldwide because of acceleration problems in multiple models and braking issues in the Prius hybrid.
    The Japanese automaker was still weighing its options Wednesday about whether to accept or contest the fine. It has also been named in 138 potential class-action lawsuits over falling vehicle values and nearly 100 personal injury and wrongful death cases in federal courts.
     
  2. Apr 7, 2010 at 10:57 PM
    #2
    EquinsuOcha

    EquinsuOcha Bourbon

    Joined:
    Mar 18, 2008
    Member:
    #5368
    Messages:
    3,657
    Gender:
    Male
    First Name:
    Casey
    Ft Worth, TX
    Vehicle:
    07 PreRunner
    AFE Drop-in filter, Wet Okole seat covers, Hifonics 6.5" components in front, MA Audio midbasses in rear, Kicker 8", RE Audio 2 channel for components, Elemental Designs bridged 2-channel for sub, CB, Devil Horns, Rancho QuickLift, Rancho RS9000XL rear shocks, Toytec AAL, stickers, things and stuff.
    This is the first I've heard about any recall or widespread problems.
     
  3. Apr 7, 2010 at 10:58 PM
    #3
    nvdeserted

    nvdeserted Well-Known Member

    Joined:
    Nov 27, 2008
    Member:
    #11062
    Messages:
    1,305
    Gender:
    Male
    Reno, NV
    Vehicle:
    2009 Tacoma TRD OR Access Cab
    Electric Dynolock tailgate, TrailGear Slides, , 285/75-16 Yoko Geolanders on Wheelers Type B, SAW 2.0 front and back, Camburg b/j UCA, 1.5" AAL, Ubolt flip, ARB bump.
    That's alot to read. Anything about Tacomas in there?

    But yeah, I heard they announced this to European markets months before US.
     
  4. Apr 7, 2010 at 11:22 PM
    #4
    CopDoctor

    CopDoctor Well-Known Member

    Joined:
    Feb 1, 2010
    Member:
    #30474
    Messages:
    1,864
    Gender:
    Male
    First Name:
    Matt
    Colorado Springs, CO
    Vehicle:
    08 335i
    BMS Intake, JB4 chip, Plastidip everywhere
    So can I get a sweet deal on a 2010 tacoma then?
     
  5. Apr 8, 2010 at 1:03 AM
    #5
    Krazie Sj

    Krazie Sj Resident Jackass

    Joined:
    Oct 9, 2008
    Member:
    #9849
    Messages:
    13,686
    Gender:
    Male
    First Name:
    Power Serge
    LV-426 (Acheron)
    Vehicle:
    07 TRD Off Road 4x4
    Borla Catback Exhaust, Airaid Short Ram Intake, 285x75R16 Mickey Thompson MTZs, 16" Konig Countersteer rims, ARB Bumper, All Pro LT w/Walker Evan Shocks front and back, All Pro expedition leaf pack, 10,000lb Superwinch, Intake Manifold Spacer, Bed Rack with ARB RTT, Rotopack and Hi Lift mounted, Husky Liner mats and an air freshener from 1995.
    My thoughts exactly.
     
  6. Apr 8, 2010 at 7:39 AM
    #6
    Janster

    Janster Old & Forgetful

    Joined:
    Mar 25, 2007
    Member:
    #1138
    Messages:
    14,256
    Gender:
    Female
    First Name:
    Jandy
    Lancaster, PA
    Vehicle:
    2016 GMC Canyon SLT w/ LineX and....
    :facepalm:
     
  7. Apr 8, 2010 at 9:28 AM
    #7
    ywen

    ywen Well-Known Member

    Joined:
    Nov 28, 2009
    Member:
    #26636
    Messages:
    1,058
    Gender:
    Male
    Any other fanbois still claim this is all a conspiracy theory against Toyota? LOL
     
  8. Apr 8, 2010 at 9:31 AM
    #8
    nad

    nad mmmm tacos!

    Joined:
    May 18, 2009
    Member:
    #17388
    Messages:
    3,075
    Gender:
    Male
    First Name:
    Jordan
    Canada
    Vehicle:
    2014 Sierra All Terrain
    I dont doubt they had a problem with floor mats getting stuck under pedals, every car company has recalls, its just you dont hear about any of the american ones.
     
  9. Apr 8, 2010 at 9:34 AM
    #9
    Zombie Runner

    Zombie Runner Are these black helicopters for me?

    Joined:
    Mar 13, 2008
    Member:
    #5246
    Messages:
    15,036
    Gender:
    Male
    First Name:
    Kevin
    Wichita Falls, TX
    Vehicle:
    Tundra, double cab.
    LED interior lights, stubby antenna, Pioneer in dash screen, good driver mod.
    yup. how strange that shortly after our goberment owns a car company, toyota (a foreign company) is getting bashed by the media every chance they get. How come none of these problems occured before GM's bailout?
     
  10. Apr 8, 2010 at 9:37 AM
    #10
    sooner07

    sooner07 1/2 man 1/2 amazing

    Joined:
    Feb 17, 2008
    Member:
    #4783
    Messages:
    1,400
    Gender:
    Male
    First Name:
    A A Ron
    DFW, Texas
    Vehicle:
    Debadged 2008 Rugged Trail
    Always working on the stereo, painted the front skid plate black to match the truck, debadged , toy tech ultimate lift kit, light racing UCAs, ARB bumper Looking into a supercharger and new exhaust.
    Obviously this means Toyota hates America.
     
  11. Apr 8, 2010 at 12:29 PM
    #11
    Justin723

    Justin723 Dont judge me

    Joined:
    May 24, 2009
    Member:
    #17577
    Messages:
    524
    Gender:
    Male
    First Name:
    Justin
    Phoenix AZ
    Vehicle:
    01 Tacoma SR5
    Performance- bored .20 over, Doug Thorely Headers, Magnaflow Exhaust, and K&N cold air intake. Exterior- 7 inch lift, ARB compressor, high pinion 4.88 with ARB locker, 4.88 open diff in the rear, PIAA 520 series lights up front, and 36 inch fire stick. Interior- 2 10inch JL W1 subs, Alpine MRX-V70 amp, Alpine type R SPR 17C 6x6 speaker in the back, Focal 165 VR with crossover tweeter up front, Cobra LTD CB, and Weather Tech floor mats.
    I love it. Im just waiting for someone to start blamming Toyota for the large amount of earthquake activity we've had over the past few months.
     
  12. Apr 8, 2010 at 12:45 PM
    #12
    81shark

    81shark Well-Known Member

    Joined:
    Nov 7, 2008
    Member:
    #10567
    Messages:
    1,680
    Gender:
    Male
    Vehicle:
    2006 Base Access CP1
    Toyota was trying to hide stuff. They have soiled there reputation with this debacle.
     
  13. Apr 8, 2010 at 7:41 PM
    #13
    ywen

    ywen Well-Known Member

    Joined:
    Nov 28, 2009
    Member:
    #26636
    Messages:
    1,058
    Gender:
    Male
    So you still think this internal memo doesn't suggest Toyota was actively trying to hide a safety defect?

    So you still think this internal memo doesn't suggest Toyota was actively trying to hide a safety defect?
     
  14. Apr 9, 2010 at 6:25 AM
    #14
    81shark

    81shark Well-Known Member

    Joined:
    Nov 7, 2008
    Member:
    #10567
    Messages:
    1,680
    Gender:
    Male
    Vehicle:
    2006 Base Access CP1

    take off the blinders. Toyota isn't unlike any other big company. They care about one thing and one thing only, and that's the bottom line.

    There are multiple internal memo's that have leaked that have discussed the issue and potential savings by not having to do a recall.

    I'm not saying I wouldn't buy anouther TM someday, and I'm not saying GM/F/Honda/other car companies are any different than TM, but it sure isn't fair to be sticking TM up on a pedestal.
     
  15. Apr 9, 2010 at 9:22 AM
    #15
    Zombie Runner

    Zombie Runner Are these black helicopters for me?

    Joined:
    Mar 13, 2008
    Member:
    #5246
    Messages:
    15,036
    Gender:
    Male
    First Name:
    Kevin
    Wichita Falls, TX
    Vehicle:
    Tundra, double cab.
    LED interior lights, stubby antenna, Pioneer in dash screen, good driver mod.
    an internal memo? who says its legit? the media? GM? you make your decisions and I'll make mine.
     
  16. Apr 9, 2010 at 9:38 AM
    #16
    81shark

    81shark Well-Known Member

    Joined:
    Nov 7, 2008
    Member:
    #10567
    Messages:
    1,680
    Gender:
    Male
    Vehicle:
    2006 Base Access CP1

    can you point out where i stated i hate TM?


    i continue to drive my TM, because it meets my needs and wouldn't make much financial sense to sell it to buy something else.

    make sure you take off your blinders before hitting turn one. i'd hate for you to crash.
     
  17. Apr 9, 2010 at 9:44 AM
    #17
    Andrew H

    Andrew H What is this "search" you speak of?

    Joined:
    Nov 6, 2008
    Member:
    #10545
    Messages:
    4,281
    Gender:
    Male
    Dirty Tucson
    Vehicle:
    2010DCSB4X4TRDORMGM
    See build thread.
    Blah blah blah this is the same old crap we've been hearing about. Honestly who cares? If you don't feel safe in your Toyota get rid of it. If not, why continue to beat this dead horse? I'm still going to buy a new toyota down the road.
     
  18. Apr 9, 2010 at 10:19 AM
    #18
    ywen

    ywen Well-Known Member

    Joined:
    Nov 28, 2009
    Member:
    #26636
    Messages:
    1,058
    Gender:
    Male
    so your personal opinion is more legit? Right for yourself.
     
  19. Apr 9, 2010 at 11:04 AM
    #19
    81shark

    81shark Well-Known Member

    Joined:
    Nov 7, 2008
    Member:
    #10567
    Messages:
    1,680
    Gender:
    Male
    Vehicle:
    2006 Base Access CP1

    if you weren't wearing blinders, i wouldn't tell you to take them off.

    if these internal emails are all fabricated, why hasn't Toyota come and denied them?

    yes, i agree washington is corrupt. no doubt about that. just like there is no doubt that toyota soiled there reputation over this.
     
  20. Apr 9, 2010 at 11:05 AM
    #20
    81shark

    81shark Well-Known Member

    Joined:
    Nov 7, 2008
    Member:
    #10567
    Messages:
    1,680
    Gender:
    Male
    Vehicle:
    2006 Base Access CP1

    if the memos arent legit, why hasn't anyone from toyota come out and said as such?
     
To Top