What are you paying for your 2021 Tacoma? (price thread)

@SteveKayak Where are you?

 

I bought the truck in WV, but I'm in the DC area.

 

Finding a pro is easy, but finding a pro for msrp or less is hard.

 

Purchased my 2021 toyota tacoma sport DCSB 8 weeks ago for $36175 msrp was $39092 at Wilsonville Toyota easy process

 

I just checked Wilsonville Toyota's website and found you are correct - they ARE offering discounts below MSRP right now. See the Access Cab TRD Sport 4WD Manual Tranny example below which does NOT include the $500 rebate.

 

I purchased mine from a salesman named Ray. Not pushy, no up sell. easy as possible transaction

 

Did they negotiate any or did you have to go with their No Bull price? Back when I bought my 2018 they wouldn’t budge from their advertised No Bull price and it was only 1,500-1,800. At the time that was terrible. Now it would be great ha

I did get a price over email about a week ago from them. It was like $750 off msrp and that included the $500 Toyota discount. It was on a TRD that was in transit though.

 

I went in to look at a SR DCSB 4x4 and it was already sold. The salesman said a DCSB sport was in transit. Msrp was 39092 and with no negotiations he said the "no bull price" would be 36175 (including the 1k rebate) OTD was 37025 and it arrive in a week I had a check from my CU at 1.9%. in and out in 90 minutes and this was in March so I think the deal was pretty good. If I waited a month I definitely would have paid more

 

That was a good deal for March! Would be an insane deal right now. I just got their No Bull prices for some of their Offroads. $250 off and that’s it ha

 

That’s about $250 more than most places are doing right now as far as I can tell

 

I was just looking for an SR or an SR5 and at that time only a few were available at other dealers (Gresham, Vancouver and Tonkin) along with BS paint protection for 900 bucks. The sport I got only had black out emblems, sill protectors and all weather mats and the color is MGM

 

SRs are listed at 40k

 

Nice! Solid choice! Wilsonville emailed me and I asked them if $250 off is really the best they could do. They responded saying they are confident that their prices are what these trucks are closing at do to extensive market research and being a one person, one price store. I want to respond and ask how much would it save me if I had to deal with 5 people instead of just one? haha

 

Saddens me to say this but it seems as though the market has shifted to this:

1% off =average good deal
3%=good
5%=very good
7%=excellent
Accurate Gauge of Tacoma Price Info:

1. Year, trim, color, transmission, bed
2. MSRP(before dealer add ons)
3. Options
4. Cost of dealer add ons- (tint, floor mats, nitrogen, etc)
5. Price before Tax Title License (TTL) including incentive/rebate
6. Discount 1-(#5/#2)*100=% off MSRP)
7. Incentive (rebate/customer cash)
8. Price Out The Door (OTD)
9. Trade in vehicle(year, make, model, trim)
10. Kelley blue book trade-in value
11. Trade allowance(amount given for trade)
12. Date purchased
13. State purchased

Tis a sad day indeed but not quite as sad as my screened in porch project lumber bill.

 

Finally received my Tacoma! 2021 TRD OR 4x4 DSCB AT with LED headlights, tech package, premium audio & nav. And to my surprise, my truck has a homelink mirror and auto headlights. I didn't think my particular package included those, but I'll take 'em!

Bought remotely from a dealer in Oregon and delivered to my door in CA. Only a few documents were overnighted to me to sign and return. Rest were signed electronically. Thank you @farmtacoma for the inspiration to skip CA dealers and buying out-of-state!

Overall, I managed to get the truck for 8.2% under MSRP. This discount included the cash incentive from Toyota. I got lucky and the truck was delivered on the last day of the promotion and dealer locked it in for me. Dealer details are in the attached pic if anyone is curious. They were very helpful and didn't try to sell me anything I didn't want.

 

First post here. I’ve been monitoring this thread for about a year and really appreciate all the great info! Finally reserved my first Tacoma today. 2021 Super White OFDCSB 4x4 with the technology package for $39,063. ($800 off MSRP). I’m out here in Scottsdale, AZ and this was by far the lowest/best price I’ve encountered on any similar one around here. Build date is 6/15 so should have her by 7/1. Super stoked.

 

nice! Congrats. What dealership?

what was the cost for registration if you don’t mind? I just got quoted what I think is an insane cost for registration.

 

Can probably look up your state/town's rates.

 

Thanks man! Findlay Toyota in Flagstaff. Registration was $631, $499 dealer doc fee and then a $59 misc. MVD fee. That was it beyond tax.

 

Thanks!

The $500 dealer fee out here just kills me.