1. Welcome to Tacoma World!

    You are currently viewing as a guest! To get full-access, you need to register for a FREE account.

    As a registered member, you’ll be able to:
    • Participate in all Tacoma discussion topics
    • Communicate privately with other Tacoma owners from around the world
    • Post your own photos in our Members Gallery
    • Access all special features of the site

Price Negotiations: Attempt #1

Discussion in '2nd Gen. Tacomas (2005-2015)' started by Okkine, Aug 16, 2008.

  1. Aug 16, 2008 at 6:44 PM
    #1
    Okkine

    Okkine [OP] Well-Known Member

    Joined:
    Jun 26, 2008
    Member:
    #7590
    Messages:
    771
    Gender:
    Male
    Vancouver, BC
    Vehicle:
    2009 Magnetic Grey Access Cab - 2.7L I4 - 4x2
    Attention Vancouver BC Residents

    So this is how my first ever attempt at negotiating for a car went down. I went into the dealer this afternoon to try to negotiate a price for an '09 Access Cab. As soon as I mentioned price, he told me straight out that they don't sell for less than MSRP.

    His first offer was $600 trade in for a car that I figure is worth at least $1500, plus he offered to throw in 5 free car washes (2 come with the purchase), and $100 back from his commission.:eek: Frustrated, I said I'd have to think about it over night.

    The awkward silence kicked in as we waited for the sales manager to return my keys/papers. He asked what it would take for me to sign the papers today, and I told him that I wanted $19,900 (MSRP is $ 20,765, invoice is $19,167). He went again to talk to the sales manager, and came back with the offer of selling it for MSRP plus $1000 for the trade in. Arg.

    His final offer was MSRP plus a "Reasonable Amount" of accessories (trade in is now off the table), though he didn't define what a reasonable amount would be. In the end I regrettably had to walk away.

    I'm going to hit another dealer tomorrow morning, but if there's any residents of Vancouver, BC, I'd love to know if all Toyota dealers in the area are this stubborn about selling below MSRP?
     
  2. Aug 16, 2008 at 6:48 PM
    #2
    zombot

    zombot Scavenger

    Joined:
    Jul 7, 2008
    Member:
    #7791
    Messages:
    288
    savannah
    Vehicle:
    08 white debadged panda
    bull bar and offroad lights, tool box and other minor storage mods
    dude, all dealers are like that. it's their primary job to get as much out of you as possible, making it seem tougher than it is.
    you can really only achieve below msrp if you are fronting a good bit of down payment, or a better car for trade in.
    it's only their second job to move cars off the lot.

    good luck man.
     
  3. Aug 16, 2008 at 6:49 PM
    #3
    LRH

    LRH Well-Known Member

    Joined:
    Jul 19, 2007
    Member:
    #2159
    Messages:
    303
    GA USA
    Vehicle:
    '07 2.7L PreRunner
    ----------
    -------------------------------------------------------------------
    Did you really mean to say MSRP; not invoice?, that guy is insulting you, get on down the road; somewhere, anywhere but there.............
     
  4. Aug 16, 2008 at 7:02 PM
    #4
    Simon's Mom

    Simon's Mom Wag More Bark Less

    Joined:
    Apr 12, 2007
    Member:
    #1297
    Messages:
    9,321
    Gender:
    Female
    First Name:
    Judy or Jude :)
    SBurl Vermont
    Vehicle:
    13 TRD OR DC MGM
    Stock for now
    Man sell your car on craigslist or something & get pre-approved financing before going into the dealer's hornets nest. A better idea is get offers straight up without a trade through the internet sales person before even visiting a dealer especially if you know you want a Tacoma. You can always drive it prior to signing to make sure its the right one for you. Lastly, there were some folks for Canada who say the leasing option is a better deal than in the states. If you do a search on leasing in the search this forum, you might get info on that.

    I try to keep the deal as clean as possible, no add-ons from the finance guy (gap insurance, extended warranty, paint protection, etc). Just tell me what you'll sell the truck for, bottom line or take your business somewhere else.
     
  5. Aug 16, 2008 at 7:34 PM
    #5
    genxer36

    genxer36 Lord of Tomfoolery

    Joined:
    Nov 13, 2007
    Member:
    #3442
    Messages:
    10,581
    Gender:
    Male
    First Name:
    Sean
    Bethlehem,GA
    Tow package, XM Satellite radio, K & N Air filter, & Channel Vent Visors
    Also look at Edmunds.com for what you should be paying. Never mention your trade,until after the deal is made. Also most dealer will give you below wholesale for your trade. DO NOT let the dealer push you around. On edmunds &/or carsdirect, print off the vehicle you want with the options. Take with you to a dealer and use it to look back on. Always finance through your bank or credit union. Dealers can manipulate the numbers so you are paying more than you should. I had one do that to me. I took a calculator & showed how they were screwing me. I walked out. The more you know, the better you are at negotiating. Do lots of reasearch.

    Negotiating 101

    http://www.edmunds.com/advice/strategies/articles/45993/article.html

    Not sure if this works in Canada. Worth a try!
    This worked very well when I bought an 03 Tacoma. I used carsdirect.com (the free version). It hooked me up with 4 dealers internet depts. I got quotes through the email. I went to each dealer to check them out. A couple of dealers didn't want to sell a vehicle that day. They were jerking me around. So I just went to the next on my list. They didn't have the vehicle I wanted. They had a better one. So they pulled the carsdirect price for the vehicle & the options I added were also the carsdirect pricing(which was way below retail). I added a trailer hitch w/wiring, bed extender, floor mats, & tailgate lock(kept the bed extender from being stolen). Then I haggled the price down some more from the carsdirect price. I remember the sales person telling me that I got a much better deal with carsdirect than if I walked in off the street. After the deal was made, I said I have a trade, what will you give me for it.

    I traded my 03 DC Tacoma for an 05 DC Tacoma. After owning it a year & a half, they gave me $2500 more than I owed!

    Good luck,
    Sean
     
  6. Aug 16, 2008 at 7:46 PM
    #6
    Okkine

    Okkine [OP] Well-Known Member

    Joined:
    Jun 26, 2008
    Member:
    #7590
    Messages:
    771
    Gender:
    Male
    Vancouver, BC
    Vehicle:
    2009 Magnetic Grey Access Cab - 2.7L I4 - 4x2
    Yep, after today, that's pretty much what I've decided to do. I've tried to hide the trade in until the end, however they always see you pull into the lot and it's the first thing they want to talk about.

    Right now, I'm looking at a 3 year lease. I figure it should cost me $50-$100 more to lease, then buy it out at the end. It will lower my monthly payments by about $100, and allow me to put some extra cash in the bank for emergencies or to buy it out at the end, which ever comes first. I'm told you can haggle on price of a lease too, but have never tried.

    This is really good advice. Keep it clean and to the point. I'll be sure to do this tomorrow.
     
  7. Aug 16, 2008 at 8:16 PM
    #7
    MikeS.

    MikeS. Well-Known Member

    Joined:
    Jun 10, 2008
    Member:
    #7207
    Messages:
    288
    Far Eastern WVa
    Vehicle:
    2008 DC LB 4x4 in Speedway Blue.
    Undercover bed topper, Nerf style step bars, Python alarm, Ham radio with 250 watt amp and chrome wheel well bling.
    I keep reading that Canada does vehicle sales a bit different then the States. Try asking this ? over on ToyotaNation. Seems to be several canucks there.
     
  8. Aug 16, 2008 at 8:48 PM
    #8
    genxer36

    genxer36 Lord of Tomfoolery

    Joined:
    Nov 13, 2007
    Member:
    #3442
    Messages:
    10,581
    Gender:
    Male
    First Name:
    Sean
    Bethlehem,GA
    Tow package, XM Satellite radio, K & N Air filter, & Channel Vent Visors
    Nice looking Tacoma! I like the Blue..

    My 05 is worth about $17,500 -$18,000, even with 91,000 miles.

    [​IMG]
     
  9. Aug 17, 2008 at 2:54 PM
    #9
    squad314

    squad314 Thinks he's Steve McQueen

    Joined:
    Dec 1, 2007
    Member:
    #3665
    Messages:
    2,555
    Gender:
    Male
    First Name:
    Marc
    Into the mystic....(foggy Saint John, NB)
    Vehicle:
    TRD Sport+Leather 4x4
    Front 5100's @2.5", Rear 5125's with AAL. Light Racing UCA's, Factory hood deflector, Sirius Sportster 5, TRD air filter, Weathertech's f&r, "Hello Kitty" steering wheel cover.
    One of the questions I asked my dealer was "How much did you (The dealer) pay for the vehicle,and could you show me please".Once we had established that,I told them that I understood that they were in the business of making profit,and all I'm able to pay over thier price was $X......The strategy of presenting it as only having a certain budget versus debating the value prevented anyone's feelings from being hurt and dialogue remained open.It's a legitimate question to ask how much profit the dealer is generating,and if they aren't forthcoming,find one who is....Let them make big bucks on the next guy.
     
  10. Aug 17, 2008 at 3:21 PM
    #10
    genxer36

    genxer36 Lord of Tomfoolery

    Joined:
    Nov 13, 2007
    Member:
    #3442
    Messages:
    10,581
    Gender:
    Male
    First Name:
    Sean
    Bethlehem,GA
    Tow package, XM Satellite radio, K & N Air filter, & Channel Vent Visors

    Thanks. They hold their value very well. Not a single problem since I bought it. You will be happy with yours. How many miles is on your 05?
     
  11. Aug 17, 2008 at 4:32 PM
    #11
    MikeS.

    MikeS. Well-Known Member

    Joined:
    Jun 10, 2008
    Member:
    #7207
    Messages:
    288
    Far Eastern WVa
    Vehicle:
    2008 DC LB 4x4 in Speedway Blue.
    Undercover bed topper, Nerf style step bars, Python alarm, Ham radio with 250 watt amp and chrome wheel well bling.
    @YOYo, no man it doesn't suck. I see the OP took my advice too. Both sites offer good information and people too.
     
  12. Aug 17, 2008 at 11:33 PM
    #12
    Okkine

    Okkine [OP] Well-Known Member

    Joined:
    Jun 26, 2008
    Member:
    #7590
    Messages:
    771
    Gender:
    Male
    Vancouver, BC
    Vehicle:
    2009 Magnetic Grey Access Cab - 2.7L I4 - 4x2
    That's what I was hoping to do, came in with the invoice price from CarCostCanada.com and all, but he insisted that 8.5% markup was the "industry standard" and very reasonable... that the dealership could not live off off less... gave the speech that you don't haggle over a pair of pants or groceries. He was acting like he had never tried to work out a deal below MSRP, so it could have been an act, or it could be that all the dealerships in the area have agreed not to sell below MSRP. He was just a young guy, not any older than myself, so who knows. I'll go around to a few more dealerships, maybe take a drive out to the country and see if they might be different.
     
  13. Aug 18, 2008 at 8:35 AM
    #13
    smarshall

    smarshall Member

    Joined:
    Oct 22, 2007
    Member:
    #3174
    Messages:
    11
    Gender:
    Male
    Springville, UT
    Vehicle:
    08 TRD Sport Super White
    Tuff Country 2" Leveling Kit
    Just my 2 cents...I talked them down $3000 off MSRP.
     
  14. Aug 18, 2008 at 9:46 AM
    #14
    camsbored

    camsbored Well-Known Member

    Joined:
    Apr 12, 2008
    Member:
    #5932
    Messages:
    185
    Raleigh, NC
    Vehicle:
    08 PreRunner DC/Sport/LB
    Kenwood DNX8120, Homelink mirror, Valentine One hardwire
    I've found the internet departments to be much more forthcoming. Also, you'll be surprised how much they make on a vehicle outside of cost markup. Holdback, quantity bonuses, etc. I paid $25k out-the-door (including 6% tax and tags) from an MSRP of $28k-ish. The guys in the internet departments are used to dealing with saavy buyers it seems and are usually a little more forthcoming. My salesman even pulled up edmunds.com on his computer for me. I might have gotten a better deal still if I was willing to really haggle a typical salesman, but I think I did ok.

    Also, plan to buy at the end of the month. If they are struggling to meet their monthly quota (and in turn a steep bonus) they'll throw a car at you at a loss.

    Of course... all of this may be different in Canada!
     
  15. Aug 20, 2008 at 5:17 PM
    #15
    Fish Tacos

    Fish Tacos Active Member

    Joined:
    Aug 18, 2008
    Member:
    #8615
    Messages:
    30
    Conn
    Vehicle:
    2009 Double Cab TRD Off-Road
    2009 Pyrite Mica, Double Cab, 4x4, TRD O-Road, Roof Rack, Bed Extender, 6CD Changer, Wheel Locks, Carpet Mats, Door sill BS as well as the super cheesy Frist Aid Kit (alot of these were "Thrown in" during negotiations.

    I just paid $28441 ($1079 below invoice) of $29520. OTD with tax, and all the other BS fees it was a total of $30112.58. As I see it - I basically got a good deal.
    Did I do okay, average, pretty well.......get hosed...?

    Thanks.
     
  16. Aug 21, 2008 at 11:59 AM
    #16
    MikeS.

    MikeS. Well-Known Member

    Joined:
    Jun 10, 2008
    Member:
    #7207
    Messages:
    288
    Far Eastern WVa
    Vehicle:
    2008 DC LB 4x4 in Speedway Blue.
    Undercover bed topper, Nerf style step bars, Python alarm, Ham radio with 250 watt amp and chrome wheel well bling.
    You did good for an 09.
     
  17. Aug 21, 2008 at 1:13 PM
    #17
    jpmorrisvb

    jpmorrisvb Well-Known Member

    Joined:
    Feb 20, 2008
    Member:
    #4840
    Messages:
    2,437
    Gender:
    Male
    First Name:
    Jimmy
    Virginia Beach
    Vehicle:
    2014 Barcelona Red TRD Off-Road PreRunner
    Clazzio seat covers, KB Voodoo Powder Coated Tailgate Cap, OEM running boards, ImMrYo Rear-View Mirror Lift Bracket, 35% Tinted windows, EGR window vents, color matched door handles and tail gate lift, WeatherTech FloorLiners, OEM bed mat, sound dampening on rear wall and rear doors, on anytime foglight mod
    Offer 2 - 2 1/2% over invoice. Do not even talk "trade in" until you have settled on a price of the truck. Right now Tacomas are hot.

    A friend in Massachusetts recently came off a lot that was selling Tacomas $2800 over Tundras - both vehicles loaded, 4 door, 4 WD, AT, etc. Mileage and fuel costs are currently dictating prices.

    Good luck.
     
  18. Aug 21, 2008 at 4:37 PM
    #18
    botayota

    botayota Well-Known Member

    Joined:
    Jul 9, 2008
    Member:
    #7840
    Messages:
    47
    New England
    Vehicle:
    SR5
    Timberland Mica
    Yep, I could have also gotten into a Tundra cheaper than a '09 Taco.
    Lots of Tundras sitting in the dealers lots, but not alot of Tacos.
    I pick up my '09 tomorrow, will post pics
     
  19. Aug 21, 2008 at 5:02 PM
    #19
    silvertaco408

    silvertaco408 Well-Known Member

    Joined:
    Dec 30, 2007
    Member:
    #4032
    Messages:
    98
    Gender:
    Male
    San Diego, CA
    Vehicle:
    07 double cab long bed 4x4 trd sport
    Pioneer Avic Z2 navigation with ipod and bluetooth, K&N 77 Series intake, DT Headers, Flowmaster 50 exhaust, All Weather Mats, Fog Light Mod, Debadged, 20% tint all around, custom blue dome, maps, steering wheel, shifter lights, and cluster, Midland CB with PA, XD Series Revolvers wrapped in BFG AT's, black mesh grillcraft grill
    If you can get the truck for the sticker price out the door then you have got a good deal. Just tell the salesman that you only have X number of dollars and stay firm on that. Dont be afraid to walk away. Also, the best times to go to the dealerships are at night near the end of the week, or even better, the end of the month.
     
  20. Aug 21, 2008 at 5:06 PM
    #20
    redlight

    redlight fresh taco

    Joined:
    Jul 16, 2008
    Member:
    #7964
    Messages:
    78
    Gender:
    Male
    First Name:
    Aaron
    Thornton, CO
    Vehicle:
    08 TRD Off Road
    TRD Cold Air Intake & Cat Back Exhaust 3" Toytec ULK, Kings in the back Dual Battery Lights, electronics, etc...
    I recommend going through their internet department and dealing with a company and their competition. I got a great deal through price wars between the two.
     
To Top