Rigid Industries & TruckLite UNITE

Hey TW,

Some Big News dropped today and we are incredibly excited for the future!



Through our years of teamwork and dedication in building Rigid Industries into what it has become today, we have very exciting news. We would like to announce our acquisition by lighting industry leader Truck-Lite Company, Inc. LLC, part of the PENSKE Corporation.

This strategic partnership brings two very diverse, but extremely complementary brands together forming a new lighting powerhouse for the consumer vehicle, heavy-duty, commercial and OE sectors.

Truck-Lite is known for their top-quality products in signal/safety, forward lighting and OE fleet headlight systems. Truck-Lite carries a very similar history to Rigid, just 50 years earlier. Established in 1955 by George Baldwin, who developed the first Sealed-Beam headlight in his kitchen. 60 years later Truck-Lite now has 2,300 employees! Together Rigid and Truck-Lite will continuously develop new and innovative lighting products!

Rigid will operate as an independent division under Truck-Lite and continue day-to-day operations from their facilities in Mesa, and Gilbert, Arizona providing you the same great name, products and warranty as before.

We are looking forward to working under the PENSKE family of businesses to make this a very successful offering to Rigid Nation worldwide.

 

Damn , this is big like Tim Hortons and Burger King

 

Tim's coffee rules. Starb(s)ucks is, well, not Tim's...
As for the acquisition, overpriced stuff is, well, the American way, quality or not.

 

Tim Hortons coffee sucks but Burger King bought Tim Hortons so they could move Burger Kings HQ to Canada to pay our substantially lower corporate tax

 

So what's this mean with lamp of the corporate lingo aside? Cheaper prices for lights?

 

x2

 

Could be good (they leave the product alone, utilize truck-lite's engineering experience and cost efficiency methods to make the product cheaper)

OR

Could be bad (truck-lite shuts down or limits Rigid's R&D, decreases quality in favor of profit, rolls rigid's service department into their own which could be good or bad but bigger usually means worse in customer service).

Would be nice to hear what Rigid's demands for the acquisition were (did the owner just cash out so he can retire on a ton of cash or did he have a vision of where he wanted to company to go?). What are truck-lites plans? They look like a solid company. They appear to genuinely care about the lighting market and have brought some very good products to market. Hopefully they dont bury or dilute Rigid.

 

I have a truck lite on my Harley. Brightest headlight I've ever seen!

 

Truck-Lite headlights have very poor output. Lol

 

Well that's something a consumer never heard about- the real strategy behind acquiring a new company. Mainly because a lot of times even the companies themselves don't know the details. So I guess we'll have to wait and see.

Very true!

 

Thank you all so much for the comments and interest in this acquisition!

This is such an amazing strategic partner for Rigid and our Customers!
Like mentioned above, Truck-Lite brings years of engineering and manufacturing experience to the table, here in the US, and has no intention of changing the Rigid culture or the products in any way.

Rigid had some strict requirements and ensured that this acquisition made sense for the vision and the future of Rigid Industries as the off road lighting PowerHouse it has become. Our same executive team is still running the show, no cash-outs here, and amped as ever to continue to innovate the lighting industry with the support and knowledge of Truck-Lite in our corner!